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BOYA NOR Flash Enhances the Performance Innovation of LCD TV Main Control Board Cards

Amid the global shift toward smart, ultra-high-definition televisions, the mainboard has become the decisive sub-system: its architecture and storage strategy directly govern video-processing throughput, boot time and long-term reliability. Contemporary designs follow a “main controller + storage + interface” paradigm that must simultaneously handle 4K/8K decoding, colour enhancement, OS scheduling and external-signal multiplexing. Within this stack the memory device is expected to host firmware, applications and user data while enabling instant-on behaviour. NOR Flash, with its execute-in-place (XIP) capability, outperforms conventional NAND: code runs directly from the array, eliminating the copy-to-RAM stage and cutting cold-boot to the one-second range. Byte-addressability and high noise immunity guarantee accurate, delay-free reads of colour tables and motion-compensation coefficients, preventing picture artefacts. Endurance exceeds 100 000 program/erase cycles and there are no bad blocks, so frequent OTA updates and parameter re-writes do not threaten array integrity—an essential prerequisite for 4K/8K panels.

A 32 Mbit (4 MB) NOR Flash device offers the optimum cost/performance balance for TV mainboards. The capacity comfortably accommodates a trimmed smart-TV OS (Android TV, webOS, etc.), hardware drivers, pre-installed applications and ample user-configurable space. Value is concentrated in three areas:

High-speed read: 133 MHz SPI plus XIP trims cold-boot to <3 s.

Data integrity: industrial –40 °C to +85 °C operation prevents bit errors in thermally aggressive chassis.

Energy efficiency: <1 µA standby current helps meet worldwide eco-design limits.

During HDR processing, for example, the 32 Mbit array caches dynamic metadata frame-by-frame so that luminance and gamut parameters are mapped precisely; the device’s EMI resilience simultaneously suppresses noise from high-frequency on-board DC-DC converters, preserving picture quality.

BOYA Semiconductor’s BY25Q32BSSIG 32 Mbit NOR Flash is purpose-built for these conditions. Fabricated on an advanced node, it supports single/dual/quad SPI and delivers a peak data rate of 532 Mb/s—>20 % above industry baseline. Key differentiators are summarised below:

Key Parameter

BOYA BY25Q32BSSIG

Typical Industrial Competitor

Highlighted Advantage

Operating Voltage

2.3V–3.6V Wide Voltage

3.3V Fixed

Adapts to various power schemes on TV boards

Read Speed

133MHz (Quad Mode)

80–100MHz

Accelerates system startup and data loading

Program/Erase Cycles

100,000 cycles (-40°C~85°C)

50,000–80,000 cycles

Extends TV firmware update cycle life

Package Form

8-pin SOP (150mil)

Larger Packages

Saves board space, supports compact layout

Data Retention

20 years

10 years

Ensures long-term data integrity

An on-die adaptive frequency tuner dynamically aligns the Flash and main-controller clocks, reducing jitter at high transfer rates; integrated ECC and write-protect latches prevent corruption from supply droop or unexpected power loss. MNADU, BOYA’s authorised distributor, provides TV manufacturers with full-cycle support: device selection, schematic/layout review, timing closure for MTK/Amlogic chipsets, high-temperature ageing lots and FA services—typically cutting development time by 30 %.

Balancing performance, reliability and technical support, BOYA 32 Mbit NOR Flash is a strategic choice for next-generation TV mainboards. Its industrial-grade endurance and high read bandwidth meet the demands of UHD video pipelines and relentless OTA cycles, while MNADU’s local service network delivers custom solutions and fast sampling, minimising design risk. In an era where ultra-sharp visuals and smart interactivity are baseline expectations, adopting BOYA NOR Flash embeds “instant-on, artefact-free, lifetime-reliable” DNA into the product—and lays the groundwork for clear market differentiation.


About Mandu Technology

Shenzhen Mandu Technology Co., Ltd. has steadfastly centered its operations on the distribution of high-performance, high-quality, and highly reliable integrated circuit products. Its portfolio encompasses memory chips, differential crystal oscillators, and MCU microcontrollers, while progressively integrating analog signal chain products. The company prides itself on delivering comprehensive and cost-effective solutions to its customers. Its products find applications across a broad spectrum of industries, including but not limited to network communication, industrial control, robotics, medical equipment, personal health, and numerous other fields.

Business: sales@manduic.com

Website: www.manduic.com

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